Instead
of looking for customers, what if they found you?
It
sounds like a marketing dream, but it's true.
Advertise to people who are already searching for what
you sell. We
are already listed in search results across the Web. So
by association you connect with customers who are
searching for what you sell.
Our
web marketing strategy specialists study your website
and help you develop the most effective plan to connect
with interested customers, with links through from our
highly ranked search engine placing to ensure customers
looking for your product find you prominently.
You
could reach up to 90% of active Internet users
The
more search engines your listings appear on, the more
customers you attract. Our sites are prominently listed in the
top U.S. and European search properties: Yahoo!, AltaVista,
CNN, InfoSpace, Jeeves and MSN.
Our
associates advertisers could receive 2,100,00 highly targeted
hits each month according to current statistics - and we're
growing fast, roughly doubling our hits in 2005 between
January and November. Tap into the searches occurring in your
industry and put your site directly in front of customers
searching for what you're selling. You could of course
do all this yourself. But how long would it take and now
many experts would you need to employ?
Expert
Help
Our
specialists will study your Web site, recommend page
placing, amounts, and write titles and descriptions
tailored just for your business.
Full
Control
You
have the option of submitting search terms, budget
considerations and other special instructions.
Budget
management
Web
strategy specialists will develop a customized plan to
meet your financial objectives by drawing on search
volume data and your budget requirements.
Customized
proposal
You
receive a made-to-order proposal with up to 100
professionally written listings tailored to your Web
site, market or product.
Maximize
Your Return on Investment
Receive
the highest return on investment when you advertise on the
Internet - the fastest growing new advertising medium.
Advertise
only to customers who are interested in your products or
services
Set
your own budget
With
our strategy, you set the price you're willing to pay for each
customer who is searching for your service or product.
Unlike direct mail, you won't have to pay for mailing lists,
printing or postage, and you won't pay for impressions as with
banner ads and tiles. In effect you are only paying for
the interested customers who actually click on our pages to
see your company.
Independent
research confirms that advertisers receive the highest return
on investment from placement search when compared to e-mail,
banners and other forms of online advertising.
Key
Statistics
When
you consider that more and more consumers are using search to
find the products and services they want, it just makes sense
for your business to be featured prominently in search
results.
Consumers
who use search are actively seeking what businesses like yours
sell-which means they are highly targeted and motivated to
buy.
The
Frequent Use of Search
How
many people are utilizing search engines each day?
Findings by PEW Internet and American Life Project indicate
that over 38 million people will use a search engine on an
average day. Think of how many of those searchers could be
looking for what your business offers.
Research
by eMarketer, further explores user behavior, revealing that
over one-fifth of Internet users will use a search engine four
or more times in a day. We know we do when we're
shopping.
The
Popularity of Search
According
to recent findings from Jupiter Research, search is the second
most popular online activity behind email, with 76% of online
consumers using a search engine monthly, if not more
frequently. Another study by iCrossing reveals that most
adults who buy online rely on search engines to research their
purchases.
88%
of adults who purchase items online conduct some sort of
online research at least sometimes prior to completing
their purchase.
67%
of U.S. adults who research online before making a
purchase decision use search engines as a research tool.
40%
of those conducting online research go to search engines
first. Nearly equal percentages of respondents who use
search engines to research products online use them to
find a web site from which to buy (54%) or investigate
where to purchase their desired product (53%).
The
Future of Search
eMarketer
estimates that nearly 60% of Americans will be Internet users
by the end of 2005. In addition, online retail revenues are
projected to grow to $139 billion by 2008 - a 19% increase
from 2005. This supports our own findings, except that
our growth was more than 100% in 2005, but may to continue at
that rate. As with any advertising campaign, what you
get out all depends on what you put in. In the words of
Mr Mooney (Jed Clampet's Beverly Hills bank manager): You've
got to spend a dollar to earn a dollar.
Couple
this information with the trends in search use and it's clear
that advertisers utilizing search only have one place to go:
UP.